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Old El Paso kicks off £25m global ad review

The pitch, which encompasses Old El Paso s key markets of the US, the UK, France and Canada, is being run out of Germany. Networks have been approached to compete for the business. The brand s global lead creative agency is Saatchi Saatchi New York, with Saatchi Saatchi London adapting some ...

Danone ramps up marketing for Evian and Volvic brands

Delabri re joined Danone Waters three months ago from a marketing and innovation agency Pourquoi Pas, prior to which she held various senior positions at GlaxoSmithKline and Beiersdorf France. Delabri re said she was intent on developing "touch points" with consumers across the UK for Evian ...

VCCP wins Laithwaites advertising account

launched the business while studying in France. The media account, handled by Carat Manchester ...

Unilever's Paul Polman on why 'advertising' means nothing to him, plus his vision for magic, not metrics

director, Belgium, Holland and France, P G (1979-1986) - Category manager and marketing director, P G France (1986-1989) - Vice-president and general manager, P G Iberia (1989-1995) - Vice ...

Havana Club unveils pan-European 'Mojito Embassy' activity

, the bar will travel across Europe to markets including the UK, Portugal, Belgium and France. Centred ...

Mars named Cannes Advertiser of the Year

countries as diverse as France, the US, the UK, Brazil, South Africa, Portugal, Chile, and many more a ...

Starbucks marketer Ian Cranna on changes at the coffee chain

, Habitat UK and France (2000-2004) - Trading manager and various roles at Starbucks in Seattle ...

Tic Tac 'worst breath on earth' by Ogilvy & Mather Paris

Ogilvy & Mather Paris staged and shot a stunt in France for Tic Tac that dramatises

Helen Edwards: David Cameron is wrong to put price on binge drinking

-night flight to the low-cost bars of Belgium or France. Simplest of all might be increased determination ...

Govt threatens alcohol ad ban to protect young people

Ministers said they would keep the case for a ban "under review" as they published a strategy to combat Britain s binge-drinking culture. The Home Office document noted that Norway had banned all alcohol ads and France had outlawed TV commercials. "There is known to be a link between advertising ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.