Profile: Big Apple to Orange - Scott Jacobson, PR director, Orange
19 Aug 2005 | by Tom Williams
sensitive to media interest in its relationship with its French parent. Jacobson half acknowledges ...
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The move follows reports in August that a series of companies including Carphone Warehouse, French mobile phone retailer Avenir and German mobile accessories group More were interested in buying different parts of the company. Caudwell said at the time it had called in investment bank NM Rothschild ...
sensitive to media interest in its relationship with its French parent. Jacobson half acknowledges ...
, in the 1980s. 'It is important that there is an obvious connection and chemistry between the director ...
and sport from ITN and Sky respectively. One of the most effective way to connect with a youth audience ... as they come into the market with a brand that creates an emotional connection. MOBILE PHONE USERS: THE NEXT ...
Shouting about GPRS connectivity, 3.4Mb internal memory and 104MHz processors is no longer the only game in town as technology is reshaped to fit our changing lives. The benefits are all that most potential buyers are interested in, which means tech-heavy explanations of a product's capabilities ...
the technology delivers real benefits and reliability. In March, Vodafone launched its Mobile Connect Card, a ... -led.' Vodafone's ongoing PR campaign for its Mobile Connect Card has made extensive use of product trials ...
in the service. Within one week of the product launch, 2,000 blueyonder customers upgraded their connection ... for Future Home is the need for a fast broadband connection, so the service is perfect for our readership ...
MADRID: Troubled French telecoms giant Alcatel has confirmed the appointment of Juan Porro
in French as well as English. There are also long-term plans to create a German version. An editorial ...
to stay connected'. The consumer campaign will focus on targeting the lifestyle media. Porter Novelli ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.