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The truth about youth: Do you know Generation Z?

it is essential that projects are developed within a 'connected environment and (are) easy to share peer ... ? Yes. Teens live in a virtual world and I want to be in a digital world, but I also want to connect ...

Starbucks marketer Ian Cranna on changes at the coffee chain

and current campaign is 'the people connection'. While it may appear to Londoners that there is a Starbucks ... to make sure his mission to connect with Starbucks customers remains on course. THREE CHALLENGES FACING ...

McDonald's 'come as you are' BETC Paris

In the French capital, McDonald s and BETC gave passers-by the opportunity to have their photo taken and integrated into the chain's new outdoor print campaign. Participants left with a personalised version of the picture, with their own face on it. The event was filmed and can be viewed at http ...

Social video explodes as brands 'become friends' with consumers

experience, the more likely the viewer will go on to share the content and the deeper the connection ...

From Heston Blumenthal to Keith Weed, their message is: 'take risks, or don't compete at all'

more with the brand, creating more opportunities to connect.' WILLIE WALSH 'WE WANTED TO CREATE A ...

We'll Call You - Caffe Nero

: And do you know how quick the broadband connection is going to be? It will have to be pretty quick if a ...

The BR 200 July 2011: The web's most influential bloggers (151-200)

Digicynic 1832 194 Digital connections 1817 ...

Power 100 Nxt Gen: Simon Wallwork, Subway

such as gaming and social networks. We connect with 3.2m consumers through the Subcard and we are developing ...

The BR 200 May 2011: The web's most influential bloggers (51-100)

TV 3970 86 icrossing connect 3950 87 ...

Behind the IAB figures: Internet and TV benefit from recession

in December, which found that 47% of at home UK internet users access the internet with a connection speed of between 2Mb and 8Mb. Fourteen per cent access online with a connection speed of over 8Mb. Share ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.