07 Jun 2010
| by Mark Banham
McDonald's has caused controversy in France by releasing its first ever television ad featuring a gay teenager.
25 Jun 2010
| by Matt Dyke and Kevin Sutherland, AnalogFolk
Social technologies will give brands unprecedented access to groups of connected web users...for individuals to ones that are connected and built for social groups. It's a shift made possible by new social ...
that are connected to a new ecosystem, powered and made semantically relevant by social technologies.
The new ...
connected to their personal networks across a number of sites, without even needing to explicitly sign in ...
25 Jun 2010
| by Jim Moffatt and James Temple, R/GA London
that and super-connected citizens are dictating things...by an ever growing, highly vocal, highly empowered class of super-connected citizens making demands via mass ...
hands. Super-connected citizens dictate the agenda, they don't follow it. And they don't necessarily ...
the technology team. Everything will be connected, in every sense of the word, as the internet of things joins ...
02 Sep 2008
| by Gemma Charles
's fruit bags and offer a healthy alternative to potato french fries.
12 May 2009
The French fry is the focus of this latest work for McDonald's as a horde of miniature people
06 Mar 2012
In the French capital, McDonald s and BETC gave passers-by the opportunity to have their photo taken and integrated into the chain's new outdoor print campaign. Participants left with a personalised version of the picture, with their own face on it.
The event was filmed and can be viewed at http ...
19 Aug 2010
| by John Reynolds
The poster ad, created by Euro RSCG for the French market, shows Asterix and friends celebrating one of their famous banquets by eating a burger and fries at the fast-food chain.
The comic book's usual village banquet consists of ale and wild boar.
The ad forms part of McDonald's "Come as you are ...
19 Jun 2009
| by Caroline Lovell
cheap imitations of the French cosmetics giant's perfumes. Source: Financial Times Retail rent ...
26 Aug 2010
| by Jennifer Whitehead
's Spicy Crayfish Noodles, followed by Pret A Manger s Super Duper Humous Salad with French Dressing. Two ...
25 Jun 2010
| by Martin Bailie, glue Isobar
themselves around what's real, not what's convenient to manage: connected people and the data they provide ...
and channels to market has meant a growing two billion people around the world are connected to each other ...
connected, nothing is secret anymore. Nor is anything unavailable. Nothing is right or wrong because opinion ...