11 Feb 2010
| by Joe Thomas
LONDON - French Connection, the fashion retailer, is returning to cinema after a six year absence...buying. The shift back to cinema is significant for French Connection, which has more recently ...
. William Woodhams, marketing director at French Connection said: "We wanted to shift perception of our ...
's commercial director, Jeremy Playle said that French Connections decision to run a cinema campaign showed a ...
11 Mar 2011
| by Sarah Shearman
French Connection, the high street fashion brand, has launched it first transactional iPhone App...Connection, said: "Mobile commerce was the next step in our multi-platform digital strategy."
French ...
The free app, created by mobile technology company Answer, enable users to browse French Connection's entire range of products, view its "look book" of outfits, and purchase items.
It also ...
09 Feb 2011
| by Sarah Shearman
French Connection is to follow Asos and launch a dedicated Facebook store in a move to ramp up its...A selection of French Connection clothing will be sold at the store, which opens at the end of the month.
French Connection and other high-street retailers are adding to their ecommerce offerings in an effort to say attuned to customers' changing buying habits.
In September 2010 French Connection ...
21 Apr 2008
| by Andre
LONDON - Fashion brand French Connection has signed a year-long deal to sponsor the V&A's monthly...the aim of promoting French Connection as an aspirational and evocative brand as central to the deal. ...
. It involves workshops, debates, lectures and live performances. For the next year it will be known as French Connection Friday Late, as the fashion brand aims to take its branding messages to those who influence ...
25 Mar 2004
French Connection is supporting the launch of its FCUK FM radio station with a London Underground
10 Sep 2008
| by Jennifer Whitehead
LONDON - Future has created a mini version of Total Film magazine for clothing retailer French...range of suits by French Connection. The magazine carries tips for men on how to dress like film stars ...
of French Connection clothes. Kate Milligan, media planner and buyer for Manning Gottlieb OMD, said French Connection's range of suits were a "new direction in menswear for the brand" that required a campaign going ...
13 Feb 2004
| by Jules Grant,
LONDON - High-street clothing label French Connection is to launch FCUK FM, a 'music...to take the brand to a new level.
"French Connection has always led the pack and this season ...
are doing anything different. This is a perfect opportunity for French Connection to take the brand ...
would play "None of the hits, none of the time".
Matthew Griffiths, French Connection's head ...
03 Mar 2010
| by Maisie McCabe
LONDON - Clothing brand French Connection's first cinema campaign in six years delivered a total...The French Connection campaign, created by = Fallon and planned and bought by Manning Gottlieb OMD, ran against The Lovely Bones, Valentine's Day, Leap Year, A Single Man and My Name Is Kahn. Avatar was once again the most watched film of the weekend and delivered an estimated 461,290 impacts, according ...
06 Jul 2004
| by MediaWeek
bidders for a 25% stake in French regional newspaper Sud Ouest, alongside France’s Lagardere, Spain ...
the company at €300m€400m. Phillipe Lemoine, a member of the French family selling the stake, said the UK ...
17 Feb 2006
| by by Joe Lepper
LONDON – French Connection and its advertising agency Beattie McGuinness Bungay have been accused...Close Our Eyes', which was released in January last year.
The French Connection spot uses the same ...
that symbolises French Connection's latest corporate message.
This is the latest piece of controversy to dog ...
spokeswoman for French Connection said: "We have not had any direct communications from either Groovecutters ...