Mark Ritson on branding: We're dangerously close to Brand X: the movie
27 Apr 2005
in her Ford Mustang GT. And, on NBC, the two teams in The Apprentice are attempting to invent, name
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Audi digital to depart GT for BBH
13 Nov 2008 | by Noel Bussey
LONDON - Audi is to move its digital advertising business out of its longtime incumbent agency, GT
Audi backs RS6 with web portal
13 May 2008 | by Staff
The site, developed by GT, uses video, still photography and animated design to allow consumers to experience every aspect of the RS6 executive sports car. It also features a range of exclusive footage, including an interview with Audi test-driver Tim Harvey. The car marque is prom-oting the RS6 site ...
PlayStation 'racing drivers' transfer from living room to track
18 Feb 2009 | by Ben Bold
Brand entertainment agency Stream\, a sister agency to TBWA\London, and production company Boomerang have produced a five-part series called The GT Academy', which will air from April 4 on UKTV ... to take part in the Silverstone GT Academy. The top two competitors were selected to undergo a four ...
Pedigree appoints Tequila for digital
11 Sep 2008 | by Caroline Lovell
The agency pitched against Hyper Happen and GT to secure the account. Tequila will now redesign the brand's website and work on digital ad activity. The agency is also understood to have been briefed to create an overarching digital strategy for the brand to communicate its new global branding strategy ...
Aviva sees agencies for £4m digital task
31 Jan 2008 | by Kate Nettleton
The world s fifth-largest insurance company is contacting digital agencies this week ahead of a pitch, and it intends to hire a roster of shops. Glue London, which handles digital advertising for the RAC, will repitch for the task. It is not known if GT, the incumbent on Norwich Union s digital ...
Dunning Eley Jones unveils African TV logo and idents
06 Jun 2007 | by Joe Lepper
Work by the agency includes the corporate identity for GTV and its three channels, GT Prime, G Sports 1 and G Sports 2. For each of the channels, four idents have also been created, based on the idea of rhythm and the theme of each channel. The idents for the entertainment focused G Prime, for example ...
Flextech launches poker, football and fighting channel Player
22 Feb 2006 | by by Sam Matthews
', starring 'Reservoir Dogs' Michael Madsen; live motor-racing from the FIA GT Championship; and programmes ...
F1 sponsors threaten to walk out over infighting
19 Jul 2005 | by by Drew Barrand
to maintain their links with motor sport through associations with less troubled championships. The FIA GT ...
Audi cements digital focus with A4 push
22 Jan 2008 | by Gareth Jones
The car manufacturer has tasked GT with the development of a heavyweight online and mobile branding campaign aimed at raising awareness of the technology in the compact executive saloon. Using the strapline The new Audi A4 sees things before you do , the activity centres on a teaser microsite ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
