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HMV names GT as UK digital agency

The entertainment retailer HMV has appointed GT as its UK digital agency of record, following a...GT will handle all of the digital communications needs of HMV, including its strategy, site design, e-commerce and digital marketing. Justin Moodie, the head of online experience at HMV UK, has led the agency review since the pitch kicked off last November. It is understood that GT pitched against LBi ...

McDonald's to draw up UK digital agency roster

Republic and GT. AKQA was named as the lead agency on McDonald's global digital advertising account in 2006 ...

Manning Gottlieb OMD and PHD scoop Gold Media Lions

Manning Gottlieb OMD's "GT academy" for Nissan/Sony PlayStation and PHD's "Bruzil" for Irn Bru carried off a Gold each. Korea picked up its first ever Grand Prix with Cheil Worldwide Seoul winning the top prize for its "Homeplus subway virtual store" work for Tesco. The activity featured a virtual ...

The Work: New campaigns - UK

manager, Audi Brief: Extend the "rhythm of lines" strategy to the internet Creative agency: GT Writers ... In an extension of Bartle Bogle Hegarty's recent "rhythm of lines" work for the Audi A5, GT has created a ...

The Work: New Campaigns - UK

.audi.co.uk/A4, created by GT and a direct marketing execution, created by BBH. ...

Throbbing engine, broken vibrator

it is actually referring to the under 50s, not the 16- to 34-year-olds. The new model, the Continental GT ...

The Work: New Campaigns - UK

, Tracy Beaker and Basil Brush via an online game Creative agency: GT Writer: Anja Muller Art director ...

Adland's Christmas Crackers

ARGOS THE ADS Clemmow Hornby Inge continues its "once upon a time" fairytale theme for the catalogue retailer with the story of a little boy, a Christmas wish and a father who was prepared to do anything to make it come true. That it was a Scalextric GT Racers set from Argos and not world peace made ...

The Work: Private View

Exposure: National press 3. MORE TH gt;N Project: We do more Client: Neil Scaife, head of marketing communications, More Th gt;n Brief: Put the more back into More Th gt;n Agency: Fallon Writers: Matt Keon ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.