18 Jan 2001
| by TANIA MASON
Gala Group, the bingo club operator, is to create a new casino brand for most of the 29 Ladbrokes...Gala Group, the bingo club operator, is to create a new casino brand for most of the 29 Ladbrokes Casinos it bought from Hilton in December.
The project will be overseen by Gala marketing director ...
of the newly combined marketing department.
Gala paid pounds 235m for the casinos, which includes six ...
06 Jun 1996
Gala Clubs, the UK s largest bingo operator, has withdrawn from the
Bingo Association of Great...Gala Clubs, the UK s largest bingo operator, has withdrawn from the
Bingo Association of Great ...
advertising co-
ordinated by BAGB. As the largest bingo operator, Gala would have
contributed the largest ...
will
continue to be involved in the tenth anniversary celebration of the
national game, said a Gala ...
28 Mar 2003
| by John Tylee
Gala, the UK's largest bingo operator, is using the incentive of big cash prizes as a lure to draw...Leo Burnett devised the TV and cinema campaign, which reinforces the message by featuring Gala ...
are targeted at bingo aficionados and are based on Gala's claim to create more nightly winners than any other ...
media planning and buying for the initiative, in line with Gala's strategy of adding a younger audience ...
01 Feb 1996
Gala Clubs, the bingo operator owned by Bass, has recruited its first
head of marketing to push...Gala Clubs, the bingo operator owned by Bass, has recruited its first
head of marketing to push ...
Lightwater Holdings.
Gala is investing pounds 125m in the UK market over the next five years
and has ...
motivation is a
night out with some form of entertainment or excitement, according to
Gala operations ...
30 Jan 2003
Gala Bingo, the casino and bingo club operator that went up for sale this week, has unveiled a
13 Oct 2009
| by Sarah Johnson
;
mso-bidi-language:#0400;}
The money raining down in Gala Bingo's latest ad campaign is a poor reflection of the reality faced by the brand. The company's owner, Gala Coral, is facing a ...
breach. Gala, which along with its rival, Mecca Bingo, controls more than 40% of bingo halls in Britain ...
05 Oct 2009
| by Amy Golding
LONDON - Gala Coral, the betting and gaming group, has awarded Engine its consolidated advertising...-fareast-language:#0400;
mso-bidi-language:#0400;}
Gala Coral said Engine will now handle all activity on Gala Bingo, Gala Casinos and Coral Bookmakers. Engine's remit will span both on and offline activity ...
Brick Road had all previously worked on the Gala Coral account. Engine's appointment follows Gala ...
14 Jul 2004
Gala Leisure is to review its media planning and buying business ahead of the relaxation...Last year Gala spent about £3m on media, mainly on its bingo hall division.
This is only a ...
are reformed, possibly later this year. This will allow Gala to advertise its casino operations in mainstream ...
, which is conducting the review, has given the brief to several big London agencies.
Gala has denied ...
24 Apr 2007
| by Media Week
LONDON - Gala Bingo has signed up to be Newsquest's online gaming partner for a minimum of a year....will have branded channels in association with Gala Bingo . There will also be in-paper promotions driving ...
that our newspapers are not necessarily known for bingo, but Gala Bingo is. It made sense to partner ...
Gaming, although branded as icBingo. Last October, Gala Bingo agreed a ground-breaking 2m advertising ...
14 Mar 2007
| by David Quainton
Craig Leviton, MD of public affairs firm LLM, is joining gambling giant Gala Coral as corporate...political and commercial challenges in the gaming industry. He added: Gala Coral is an enterprising company and Britain s biggest gaming outfit. Leviton will have a plethora of issues to manage at Gala ...
and gambling websites. Gala Coral CEO Neil Goulden said: Gala Coral is now a FTSE 100 sized company with a ...