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DIRECT: Briefs

to develop direct sales and e-commerce capabilities. Galileo, a subsidiary of British Airways, has appointed Black Cat to develop response-driven advertising programmes. Galileo provides booking ...

HOTLINE

s management consultancy, Galileo, becomes agency vice-chairman. Sarah Jacobs becomes head of TV, replacing ...

Tango strategists set up agency with WCRS

The strategic team which helped reposition Britvic s Tango brand and develop Caffrey s Irish Ale for Bass has joined forces with WCRS to set up a brand development consultancy. Called Galileo ... to move to its own premises in Soho s Wardour Street. A subsidiary of WCRS, Galileo derives around ...

 

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