Search results for Germany

Showing 1 - 10 of 10 results

Sort results by: date | relevance

Search filters:

By Publication

  • Marketing Remove publication filter

Click remove filters icon to remove filters

Clear this search

Add Search Filters:

By Date

By Channel

By Industry Sector

Interactive works: Budweiser - 'Road to Germany'

10 May 2006 | by Mark Creighton, Managing director, i-level

Building on its position as the official beer of the FA Premier League, Budweiser has kept up its tongue-in-cheek approach regarding US ignorance of football (soccer) as part of its build-up to the World Cup.

Danone hands top UK role to Germany chief

15 Apr 2004 | by Emily Rogers

Danone Dairies has handed its top UK marketing job to Martin Theiss, who moves from a senior marketing role at Danone Germany.

Germany contests UK tobacco ad ban

11 Jul 2002 | by MARK KLEINMAN

Germany is challenging the Labour government's proposals for a UK ban on tobacco advertising, in a move that could spark a legal battle and delay the legislation.

Germany contests UK tobacco ad ban

10 Jul 2002 | by Mark Kleinman,

LONDON - Germany is challenging the Labour government's proposals for a UK ban on tobacco advertising, in a move that could spark a legal battle and delay the legislation.

MEDIA: Media Edge Germany appoints Volker Straube as md

30 Aug 2001

The Media Edge Germany has appointed Volker Straube as managing director, replacing Karl Heinz Wimmer, who leaves on October 1. Straube joins from MindShare in Frankfurt where he was part of the management team.

ANALYSIS: How British TV is winning a world audience - Curry tips for the Indians, Basil Fawlty goes to Germany and Jim Royle heads for LA. British broadcasters are building unlikely export markets, writes Claire Murphy

22 Jun 2000

TV viewers in India are about to learn how to make the perfect curry from a BBC programme featuring Madhur Jaffrey. The series, dubbed into four Indian languages, will be screened by cable channel Broadcast Worldwide later this year.

Main Yardley role goes to Germany

27 Apr 2000 | by ALEXANDRA JARDINE

Wella has transferred the chief marketing role for the quintessentially English Yardley brand to its German office, following the departure of Helen Cooper, international marketing director, to set up a dotcom business.

EXHIBITIONS AND CONFERENCES: Motor brands use the lure of leisure - Marketing’s Holly Acland reports back from Opel Live in Germany, on the likely commercial rewards of its first automotive theme park

20 May 1999 | by HOLLY ACKLAND

The philosophy is simple: give the consumer a good time and brand loyalty should follow. Using leisure and entertainment as a platform for brand extension has already proved itself in the UK. It worked in the confectionery sector with Cadbury s World, and Legoland has prospered in Windsor, but can the...

Leagas for Germany

14 Jan 1999 | by NEILL DENNY

Leagas Delaney has opened an office in Dusseldorf, Germany. The office will be headed by Hendrik Schulze, who joins from German ad agency KNSK BBDO. The agency has also overhauled its French operation by bringing in a new creative director, general manager and senior planner.

MEDIA: Germany cashes in on the nation’s TV ad explosion

10 Oct 1996 | by RAYMOND SNODDY

German superiority in taking penalty kicks is unfortunately too well known but not quite so many people realise the extent to which the Germans are really beginning to score for TV advertisers.

 

Additional Information

Campaign Jobs

More Jobs


Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

Part of the Republic Group