My Media Week: Ellie Edwards
16 May 2012 | by Mike Fletcher
use of the time sending emails, and speaking to my marketing department in Germany. A quick team ...
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Facebook and Twitter target UK SMEs with adspend giveaways
29 May 2012 | by Sarah Shearman
and following on in France, Germany, Spain and Italy later this month. Facebook has partnered with Enterprise ...
Revolution's Battle of the Brands: Microsoft vs. Google in real-time bidding
04 May 2012 | by Kim Benjamin
that 2012 will be the year of consolidation,' he says. He adds: 'France and Germany are probably 12 ...
Google marketer Felten notes 'TV works well with digital'
28 Mar 2012 | by Sarah Shearman
run in the US and Germany, and Felten revealed that Google is working on a campaign for another ...
Adidas 'Space Diver launch' by Creature London
27 Mar 2012
The pan-European campaign to launch the Adidas Originals Space Diver shoe (sold exclusively in Foot Locker) includes a TV spot that is running in the UK, Spain, France, Germany, Italy and the Netherlands. It is supported by a Facebook app, digital activity and a campaign website . ...
Razorfish appoints Schauerte as planning director
09 Mar 2012 | by Ed Owen
in Germany in 2005, working across the company in New York and Dubai for four years, before joining Razorfish ...
Yahoo!'s Robert Bridge on strengthening the business after a tumultuous year
08 Mar 2012 | by Sarah Shearman
, Germany has to be different,' he adds. Does Bridge, with his predominantly business ... other Yahoo! properties, including Germany, France, Brazil, the US and Japan, during the year. Yahoo ...
Thomas Cook streamlines affiliate marketing
29 Feb 2012 | by Loulla-Mae Eleftheriou-Smith
The tour operator has appointed Affilinet, the specialist performance marketing company, to consolidate its European partner marketing programme with a simple and cohesive strategy across the UK, France, Germany, the Netherlands, Austria and Switzerland. Gary Bicker, UK country manager at Affilinet, told ...
Think with Google: How do I stay ahead of the digital pack?
29 Feb 2012 | by Mark Howe Country sales director, Google UK
you flowers' were three times higher in Germany than the UK and so changed its advertising and product ...
WPP's Quisma launches in the UK
27 Feb 2012 | by Maisie McCabe
in Germany. Edwards was managing director at Hi-Media UK from December 2009, where she was responsible ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
