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Adidas 'Space Diver launch' by Creature London

The pan-European campaign to launch the Adidas Originals Space Diver shoe (sold exclusively in Foot Locker) includes a TV spot that is running in the UK, Spain, France, Germany, Italy and the Netherlands. It is supported by a Facebook app, digital activity and a campaign website . ...

Yahoo UK searches switch to Bing results

Yahoo is currently moving the back-end technology of Yahoo Search over to Microsoft's Bing platform and it will go live at various stages today. France, Germany, Italy and Spain are also making the switch from today. The change first affects Yahoo-owned and operated sites, with Yahoo toolbars ...

VisitBritain pushes visitors to TripAdvisor

tourism bodies operating in London, Scotland, Germany and Austria, among others. Justin Reid, head ...

Hugo Boss and McLaren launch online contest to dress Hamilton and Button

The Hugo Boss logo has appeared on the bodywork of the McLaren F1 cars and featured on drivers' and team members' uniforms for the past three decades. The competition forms part of a wider campaign called 'Dress Me for the Finale', devised by Germany-based branding agency Liganova, which involves ...

Vogue hosts Fashion's Night In digital shopping event

including the UK, the US, Germany, India, Turkey, Japan, Russia, Taiwan, Italy, Portugal, Greece, Australia ...

How long can the UK dominate the European digital landscape?

IAB Europe research shows the UK and Germany standing out as the market leaders across...digital advertising markets by value, the UK, France and Germany, accounted for 60% of the 14.7bn spent ... Norway 1%, France, Denmark and Netherlands at 2% and Germany 5%. It was the smaller, less mature markets ... and Norway 3.1 million, the UK has 36.6 million, second only in absolute numbers to Germany with 48.6 million ...

AdMeld plans video move after fresh investment

processes more than 40 billion ad transactions a month, also serves publishers in Germany, France, Spain ...

Fashion site My-Wardrobe on the hunt for digital agencies

is for its expansion, which will include entering France and Germany in 2011. Positioned ...

Groupon expands into Europe with acquisition of Citydeal

Founded in Germany in 2009, Citydeal has a presence in more than 80 markets in 16 countries and employs more than 600 people. In the UK it operates as MyCityDeal.co.uk. All the Citydeal sites are now expected to be rebranded under the Groupon banner. Groupon was founded in 2008 and has 5m subscribers ...

Aer Lingus appoints TradeDoubler as affiliate partner

for the low-cost Irish airline in the UK, Northern Ireland, Germany, Spain, France, Italy and the Netherlands ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.