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My Media Week: Ellie Edwards

use of the time sending emails, and speaking to my marketing department in Germany. A quick team ...

Think BR: The world is going hyperlocal

by relating their messages to precise locality, writes Daniel Bischoff, research director at MediaCom Germany.....com. In Germany, newspaper Hamburger Abendblatt recently launched a series of blogs focusing on city districts ... . Daniel Bischoff, research director, MediaCom Germany ...

How long can the UK dominate the European digital landscape?

IAB Europe research shows the UK and Germany standing out as the market leaders across...digital advertising markets by value, the UK, France and Germany, accounted for 60% of the 14.7bn spent ... Norway 1%, France, Denmark and Netherlands at 2% and Germany 5%. It was the smaller, less mature markets ... and Norway 3.1 million, the UK has 36.6 million, second only in absolute numbers to Germany with 48.6 million ...

Advertisers protest after Google changes European keyword policy

in the vast majority of European countries including the major markets of France, Germany and Spain. Google ...

Data watchdogs apply pressure over Google's privacy record

, and watchdogs from France, Germany, Ireland, Israel, Italy, the Netherlands, New Zealand and Spain. The letter ...

Yahoo! and Nissan team up to highlight 'simplicity' campaign

. The campaign is running in various European markets, including the UK, France, Germany, Italy and Spain ...

Google stretches UK marketing director's role to cover Europe

including Germany and the Nordics, with Lorraine Twohill having stepped up from head of EMEA marketing ...

Cheapflights appoints VCCP Search to paid search account

The UK search marketing agency will assist Cheapflights with account mirroring, automated account expansion and multi-channel tracking. Cheapflights has a multi-million pound spend on worldwide search. The online firm's key markets include the UK, US , Canada and Germany , however Cheapflights has a ...

EasyCar.com assigns SEO account

LBi Netrank said easyCar.com had an aggressive digital marketing drive for 2009, focusing on easyCar's ranking in the UK, France, the Netherlands, Germany and other countries across Europe, as well as increasing the volume and quality of traffic. LBi Netrank will also be supporting easyVan.com in the UK ...

Business social network site XING launches first UK ad campaign

including more than 500,000 paying subscribers. Its main markets in Europe include Germany, where it has a ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.