My Media Week: Ellie Edwards
16 May 2012 | by Mike Fletcher
use of the time sending emails, and speaking to my marketing department in Germany. A quick team ...
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Facebook and Twitter target UK SMEs with adspend giveaways
29 May 2012 | by Sarah Shearman
and following on in France, Germany, Spain and Italy later this month. Facebook has partnered with Enterprise ...
Google marketer Felten notes 'TV works well with digital'
28 Mar 2012 | by Sarah Shearman
run in the US and Germany, and Felten revealed that Google is working on a campaign for another ...
Adidas 'Space Diver launch' by Creature London
27 Mar 2012
The pan-European campaign to launch the Adidas Originals Space Diver shoe (sold exclusively in Foot Locker) includes a TV spot that is running in the UK, Spain, France, Germany, Italy and the Netherlands. It is supported by a Facebook app, digital activity and a campaign website . ...
Facebook cost per click drops in UK
16 Jan 2012 | by Daniel Farey-Jones
The drop followed two consecutive quarters of rising cost per click prices in the UK, and sticks out against a 1% average rise across the UK, the US, Germany, France and Canada. Average cost per thousand rates were flat in the UK between the third and fourth quarters, bucking a rising trend (8% up ...
Staples readies pan-European social media push
12 Dec 2011 | by Matthew Chapman
, which include the UK, France, Italy, Germany and Spain. Staples will use social media to drive its ...
Asos extends focus to men in global ad drive
14 Sep 2011 | by Nicola Clark
, Asos launched websites in the US, France and Germany, and plans to open five further country ...
Philips plays with Grammy-winning orchestra in online work
07 Sep 2011 | by Sara Kimberley
Created by Tribal DDB Amsterdam, the campaign runs across 11 markets including the UK, USA, BeNeLux, Germany, France, Russia, Brazil, Argentina and India. Promoting the quality of the Philips audio range, the 'Obsessed with Sound' campaign across Facebook, Twitter and YouTube invites viewers ...
Facebook ad prices rise as brands ramp up campaigns
19 Jul 2011 | by Sarah Shearman
TBG s first Global Facebook Advertising Report, which looks at consumer behaviour and advertising effectiveness, is based on analysis of 200 billion impressions from 167 clients in the UK, US, France and Germany in 21 markets globally, in the three months to June 2011. In the UK specifically, CPC grew ...
Unilever looks to lure indulgent ice-cream fans
21 Apr 2011 | by John Reynolds
." In addition to the UK, the ad will air in Israel, Turkey, Ireland, Germany, Austria, Switzerland, France ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
