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Think with Google: How do I stay ahead of the digital pack?

you flowers' were three times higher in Germany than the UK and so changed its advertising and product ...

Think BR: The world is going hyperlocal

by relating their messages to precise locality, writes Daniel Bischoff, research director at MediaCom Germany.....com. In Germany, newspaper Hamburger Abendblatt recently launched a series of blogs focusing on city districts ... . Daniel Bischoff, research director, MediaCom Germany ...

O2 and Orange clear way for location-based ads

payments Vodafone is conducting NFC trials with Germany's Deutsche Bahn on a ticketing and mobile ...

Ebookers.com launches mobile bookings site

in Austria, Belgium, Denmark, Finland, France, Germany, Ireland, the Netherlands, Norway, Sweden, Switzerland ...

How long can the UK dominate the European digital landscape?

IAB Europe research shows the UK and Germany standing out as the market leaders across...digital advertising markets by value, the UK, France and Germany, accounted for 60% of the 14.7bn spent ... Norway 1%, France, Denmark and Netherlands at 2% and Germany 5%. It was the smaller, less mature markets ... and Norway 3.1 million, the UK has 36.6 million, second only in absolute numbers to Germany with 48.6 million ...

Vodafone Group's mobile ad business up for review

that will lead to 90 redundancies in the UK, Denmark and Germany, as first revealed in Marketing. Vodafone ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.