RB launches brand-themed recruitment campaign
24 Mar 2011 | by Loulla-Mae Eleftheriou-Smith
in the UK, US, Australia, Brazil, France, Germany, India, Italy, Pakistan and Russia. Reckitt Benckiser ...
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Sector Insight: Surface cleaning and care
22 Feb 2012 | by Jane Bainbridge
in Germany, Austria Switzerland (DACH) based in Hamburg, Germany. Stefan Gaa, marketing director, RB UK ... , personal care and household products. He joined RB in 2001 as brand manager for AirWick, Germany and has ...
Profile: Global view, local focus
14 Sep 2010 | by John Reynolds
had the talent'), 42-year-old Gaa opted to study marketing and advertising at university in Germany ... in Germany. The 17 power brands will soon become 19, once RB finalises its 2.54bn purchase of SSL ...
Mindshare retains Unilever's £700m media business in Western Europe
08 Feb 2010 | by Arif Durrani
the account in Western Europe, which includes the UK, France, Germany, Spain, Italy and the Netherlands, since ...
Mark Ritson explains why retailers' own-label sales have hit a plateau, but will continue to grow through new channels
01 Dec 2009 | by Mark Ritson
in Germany in 2000. Private-label progression Private-label sales have progressed over the past nine ... fail to realise that their market, along with Germany and Switzerland, is the most evolved store ...
Cleaning products 3.0? Reckitt Benckiser makes an online push to connect with young consumers
14 Jul 2009 | by Amy Golding
. It will run across six of its international markets including the UK, US, Brazil, India, Russia and Germany ...
Birds Eye hires BBDO network for ad task across Europe
10 Jul 2009 | by Ian Darby
The win builds on the capture of the UK Birds Eye account by Abbott Mead Vickers BBDO in 2007 following a pitch against Bartle Bogle Hegarty. The BBDO network will now work with the FMCG company in six markets Germany, Austria, Belgium, Portugal, the Netherlands and France as well as working with Birds ...
Reckitt Benckiser to boost awareness via consumer competition to create a product for music festival goers
16 Jun 2009 | by Amy Golding
, Russia, Germany and India. Entrants will be asked to devise a product that consumers could use at a ...
Sector Insight: Dishwashing detergents
24 Jun 2008 | by Jane Bainbridge
research from Germany, suggesting that machines use less energy and water than washing-up by hand, might ...
Power 100 Marketers of 2008: 1-50
28 May 2008 | by Staff
and worldwide brand director of Johnnie Walker in the 80s; a marketing director for PepsiCo in Germany ...
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Campaign Jobs
- Middleweight Retail Interior Designer - 3D AF Selection £26,000-£28,000, East Midlands
- Project Manager Creative Recruitment £3000 - £30000 per annum, London
- Digital Business Director NG Digital Marketing circa 50-65k., Central London
- Planner - Direct and Digital Agency - 40-45k - Bristol WE ARE THOMAS £40,000 - £45,000, South West England, Bristol
- Senior Membership Services Executive Internet Advertising Bureau Dependant on experience, Covent Garden, London
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
