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Staples readies pan-European social media push

, which include the UK, France, Italy, Germany and Spain. Staples will use social media to drive its ...

Is sustainability in danger of becoming the preserve of the wealthy?

that really harness the power of sustainability. Take Followfish in Germany, which introduced a tracking ...

McCann Erickson and UM win £5m Tempur mattresses account

The IPG agencies won the account following a closed pitch with the full-service, Bath-based incumbent, Attinger Jack. As well as the 5m UK business, the win may include future work for markets in France, Germany and Belgium. David Attinger, managing director of Attinger Jack, said: "I ...

Specsavers launches Das Boot viral campaign

's defeat by Germany. The press ad, which ran the Tuesday after the Sunday match in national newspapers ... % increase in Internet posts when Frank Lampard's World Cup goal against Germany was disallowed. Specsavers ...

Specsavers creates print campaign around England's World Cup exit

that was not given during England's defeat by Germany on Sunday....The press ad, devised by the optician retailer s in-house agency, Specsavers Creative, uses the text 'Goal line technology from 25'. It then shows an image of a pair of Specsavers glasses. England lost 4-1 to Germany during a last 16 knock-out match in South Africa, having not been awarded a ...

The Marketing Profile: Russell Braterman of Phones4U

more creative role after various consulting projects and a spell in Germany. This restlessness ...

Amazon sees profits up as international sales jump 80%

quarter of a Home & Garden store in Germany, and two new stores in the UK -- Do-It-Yourself & Tools ...

 

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