to remove filtersNEWS: TBWA beats Grey in final round for pounds 7m Bordeaux business
01 Dec 1995
, but the campaign will focus on increasing awareness in France, the UK and Germany. Jacques Levy, president ...
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NEWS: AMV snatches pan-European Economist work from Lintas
15 Dec 1995 | by HARRIET GREEN
on France and Germany. It is currently available in every market across Europe. Jeremy Miles ...
CLOSE-UP: GLOBAL BRIEF; Living with no global network
01 Dec 1995 | by MICHELE MARTIN
/BBDO in Paris and Germany s Jung von Matt in favour of a centralised account team of foreign nationals based ... , a German, joined from Select Corporate Communications in New York to look after Germany ...
NEWS: HOTLINE
01 Dec 1995
in countries where ads are banned. Britain was likely to win the backing of Germany and the Netherlands ...
SUPPLEMENT: EUROPEAN BRANDS; Out to relaunch
01 Dec 1995 | by ANNE-MARIE CRAWFORD
-second promotional spots were placed in the brand s local markets: Germany, France, Switzerland, Hungary and Russia ... , in others it was relatively unknown. For example, in Germany the brand is known as London, while in Italy ...
MEDIA: FORUM; Is a second-string agency the best way to grow?
01 Dec 1995 | by ALASDAIR REID
also points out that the Publicis Group runs two media companies in other markets, such as Germany ...
SUPPLEMENT: EUROPEAN BRANDS; Oversold and over here
01 Dec 1995 | by DAVID REED
, but with local relevance. In Germany, we have done ads with the Leverkusen basketball team and the Borussia ...
CLOSE-UP: LIVE ISSUE/PROPOSED EU DISTANCE-SELLING DIRECTIVE; Ad industry lobbies against new EU selling curbs
01 Dec 1995 | by JOHN TYLEE
for them. Meanwhile, Germany wants the EU to get tough on direct marketing. It s a problem for us ...
NEWS: Optimedia plans second-string buying venture
24 Nov 1995 | by CLAIRE BEALE
and the brand has second-string agencies in several other countries. More Media in Germany and Idemedia ...
NEWS: Grey nets dollars 25m Barilla global task
10 Nov 1995 | by MARGARET HOOD
in Germany and J. Walter Thompson in Greece. The company has not advertised in the UK since last year, when ... on celebrity endorsement, including the tennis player, Steffi Graff, in Germany and the actor, Gerard ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
