NEWS: Citigate takes NatWest Ventures away from FD
27 Sep 1996 | by JOHN-PIERRE JOYCE
communications advice and media relations support through its affiliates in France, Spain, Italy and Germany ...
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NEWS: Royal Mail hots up drive to woo Euro business market
27 Sep 1996 | by STEVE BEVAN
Germany, France and the Netherlands as it intensifies its assault on Europe s pounds 1 billion...Royal Mail International is ploughing an estimated pounds 150,000 into a PR campaign across Germany, France and the Netherlands as it intensifies its assault on Europe s pounds 1 billion ... country. The unsuccessful agencies were: in Germany, Leipziger und Partner; in France, Information et ...
NEWS: Van Vreedendaal takes charge of Cisco’s Euro PR
27 Sep 1996 | by JOHN-PIERRE JOYCE
has an established presence, including the UK, Germany, France, Scandinavia and the Benelux ...
NEWS: Guinness appoints Publicis London to run pan-Euro push
27 Sep 1996
for the initiative, which will begin with a poster and cinema campaign in Northern Germany before spreading ...
NEWS: Colebrook promoted to new JWT global position
27 Sep 1996
chairman and chief executive officer of JWT Germany. Madel will be based in the London headquarters ...
SUPPLEMENT: EUROPEAN MEDIA; The difficulties of cross-border media buying
27 Sep 1996 | by DAVID REED
- up between Rupert Murdoch and Germany s KirchGroup may begin the process of multi-territory media ... at ratecard in Germany, for example. This is not to overlook or undervalue the way current pan ... local markets where they wanted to use us on a local- only basis. We could do that in Germany ...
SUPPLEMENT: EUROPEAN MEDIA; Digital TV’s long labour
27 Sep 1996 | by ALASDAIR REID
in Germany - Kirch and Bertelsmann. In digital subscription TV, there will only be room for one ... about the digital race in Germany. The D-Box decoders retail at DM890 (pounds 400), which isn ... . The rewards could be huge. In Germany, for instance, many broadcasters may end up using the DF1 platform ...
NEWS: PR EUROPE
27 Sep 1996
picked Frankfurt-based consultancy Leipziger und Partner to run its PR in Germany over the next two ...
DESIGN AND BRANDING: How does corporate identity work?
27 Sep 1996 | by JIM DAVIES
, corporate identity is seen primarily as a matter of public profile, whereas in Germany it s seen as a ... . In Germany, as you might expect, they are more thorough, they like planning. There s a single ...
SUPPLEMENT: EUROPEAN MEDIA; Can pan-Euro radio play to local strengths?
27 Sep 1996 | by MEG CARTER
, the service will be mostly in English, although in France it will be Anglo-French, in Germany Anglo ... and expertise to make it work. The English language need not be a turn off either. In Germany ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
