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McCann in talks to acquire UK consultancy

is to dominate each PR sector and the key geographical areas of the US, UK, Germany, France, Australia, Japan ...

Global Expansion: Specialists are key to McCann domination - Last week the Ludgate Group was bought by global advertising giant McCann-Erickson as part of a spending strategy to buy up specialist firms to build a top-ranking PR network.

, in the key markets of the US, UK, Germany, France, Australia, Japan and Latin America. His method ...

PR EUROPE: DUSSELDORF - Schoeps heads Euro RSCG

chairman and chief executive in Germany. Schoeps, who was previously vice-president of brand management...Euro RSCG, the PR, direct marketing and advertising group, has named Gerhard Schoeps as its new chairman and chief executive in Germany. Schoeps, who was previously vice-president of brand management and marketing communications for Lufthansa, starts on 1 March. He succeeds Andreas Danyliuk, who is leaving ...

 

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