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Advertising & Promotion: French DM’s kiss of death? - The threat of a new tax is hanging over the heads of France’s direct marketing practitioners and could cause pounds 50m worth of damage to the industry. It could only happen in Fr

the cost The US, Germany and England are interested in European direct marketing operations and see France, along with England and Germany, as a platform for Europe. In that sense, it could cost ...

SP sector faces Euro law threat

. Mahoney is concerned that the restrictions Germany and Scandinavian countries place on promotional ...

PR EUROPE: DUSSELDORF - Schoeps heads Euro RSCG

chairman and chief executive in Germany. Schoeps, who was previously vice-president of brand management...Euro RSCG, the PR, direct marketing and advertising group, has named Gerhard Schoeps as its new chairman and chief executive in Germany. Schoeps, who was previously vice-president of brand management and marketing communications for Lufthansa, starts on 1 March. He succeeds Andreas Danyliuk, who is leaving ...

CAMPAIGN DIRECT AWARDS: CLIENT OF THE YEAR - PATRICK FARRELL

, Rover Group Markets 1991-93: Marketing director, Rover Germany 1988-91: Director ...

 

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