a pitch against the incumbent, MindShare. Carat picks up the business in Germany, Austria...Kellogg Europe has handed a large chunk of its pounds 153m media buying account to Carat following a pitch against the incumbent, MindShare. Carat picks up the business in Germany, Austria, Switzerland and Eastern Europe. MindShare retains the business in the UK, Ireland and Scandinavia ...
markets, including the UK, France, Germany and the US, names Kellogg s Corn Flakes as the fourth...A new report from WPP s Brandz survey, which questions 70,000 consumers across seven major world markets, including the UK, France, Germany and the US, names Kellogg s Corn Flakes as the fourth strongest superbrand among European consumers. The survey was based on people s attitudes and loyalty ...
Kellogg has begun to unpick its pounds 160 million centralised pan-European media account out of MindShare, handing the business to Carat in a number of key European markets. Carat has snaffled the account in Germany, Austria, Switzerland and Eastern Europe, and is pitching against MindShare ...
Originally developed in Germany in 1906, this week s mystery brand did not become available...Originally developed in Germany in 1906, this week s mystery brand did not become available in the UK until 1950, where its brand name originated from the initials for the German equivalent of limited company . On its arrival in the UK Brand X was one of the first in its category which could ...
Saatchi s Soup Company business in the UK as the company consolidates its global advertising with Young s business for more than ten years. The realignment of the dollars 300m (pounds 187.5m) global account means that Y s European ads, with activity in the UK, France, Germany and Belgium ...
markets of the US, UK and Germany; and second, pushing into a wealth of new markets in Eastern Europe ... is slightly different. In Germany, although the market is larger than the UK, Heinz is only the number two ...
Ganser, chairman of Elida Faberge UK, is moving within Unilever to become chairman of Lever Germany ...
national versions of the ad have been produced for Germany, the Netherlands, Belgium, Sweden and Finland ...
. Five national versions of the ad, entitled World Kids , have been made for Germany, the Netherlands ...
to pitch against six agencies from the UK, Germany and France, including the incumbent agency, Cappuccino ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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