to remove filtersHOTLINE
04 Dec 1998 | by JOHN TYLEE
-by-market basis, and is therefore unaffected by the loss of VW in Germany earlier this year. River Island ...
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Leagas Delaney wins Game Boy task
04 Dec 1998 | by FRANCESCA NEWLAND
to the launch account for its Game Boy Color in the UK, Germany and France....Nintendo has extended its relationship with Leagas Delaney in Europe, appointing the agency to the launch account for its Game Boy Color in the UK, Germany and France. Game Boy, Nintendo s hand-held computer games system, has previously been handled by Young s German division and into Leagas Delaney ...
MEDIA: Why the ITC must rethink its views on masthead TV
19 Nov 1998 | by RAYMOND SNODDY, media editor of The Tim
. Elsewhere masthead TV is already much more firmly established. In Germany a political weekly was able ... but that s not the point. In Germany an entire segment of the schedule is set aside for masthead. Network television ...
Euro RSCG lands German launch of Kholer
06 Nov 1998
- Euro RSCG in Germany has landed the task of launching the American engineering-to-leisure company...- Euro RSCG in Germany has landed the task of launching the American engineering-to-leisure company, Kholer Co, in the German market. The brief includes advertising, sales promotion and PR, but no budget has been disclosed. Kholer is involved in a wide variety of activities, from the development ...
Euro RSCG lands German launch of Kholer
06 Nov 1998
- Euro RSCG in Germany has landed the task of launching the American engineering-to-leisure company...- Euro RSCG in Germany has landed the task of launching the American engineering-to-leisure company, Kholer Co, in the German market. The brief includes advertising, sales promotion and PR, but no budget has been disclosed. Kholer is involved in a wide variety of activities, from the development ...
INTERNATIONAL: MTV rethinks its role as planet’s rock ’n’ roll revolutionary as newer players muscle in - MTV had to scale back its launch party in Russia. Can it prosper in a digital age, Alasdair Reid asks?
06 Nov 1998 | by ALASDAIR REID
rivals: the Box in the UK as well as Holland, Viva in Germany and Poland, MCM in France and Eastern ... in Germany, taking its reach to 77 million. But that is just one step. MTV management has recognised ...
INTERNATIONAL: MEDIA GIANTS
06 Nov 1998 | by ALASDAIR REID
: available to a total of 93 million homes in the US, UK and Germany/Austria M2: interactive service ...
ADWATCH: Quirky ads boost Mercedes - Challenging ads with a focus on innovative features are building interest in the Mercedes A-class small-car launch. Robert McLuhan reports
08 Oct 1998 | by ROBERT MCLUHAN
is a key market for Mercedes its third largest behind Germany and the US. Its cars ...
PROFILE: No anorak required - TONY ANDERSON MARKETING DIRECTOR EASYCAFE
08 Oct 1998 | by DANNY ROGERS
he and a friend at the American Consulate started buying US goods in Germany and reselling them ...
HOTLINE
02 Oct 1998 | by CLAIRE BEALE
-funded programmes and masthead television. Young s account in Germany, Switzerland and Austria after a ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
