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Motorola earmarks PR for branding push

, Germany, Spain, Russia, Italy, Czech Republic, Hungary and South Africa. Inge Wallage, Motorola s EMEA ...

New O&M set-up aims to deliver business clients

Advertising agency Ogilvy s business-to-business divisions in the UK and Germany, Primary Contact and O A specialist approach is crucial in business-to-business marketing, where products and distribution channels are often diverse and complex, said O&M Europe chief executive Mike Walsh. ...

FIELD MARKETING: Continental drift - UK field marketers are rushing to set up abroad as the call for pan-European networks grows. Rachel Miller reports

and plans to make acquisitions. I want to see us operating in France, Spain and Germany by the end ... owns companies in 14 countries, including PPD in Germany, AZ Promotion in France and Marketing ...

Shaw quits WCJ following disagreements over policy

Europe in May 1996, having previously been the president of WCJ Germany. Shaw said: My role ...

Diary: Spiced ham creates a new PR twist in pig tale

consultancy fee , said Newton, ever the professional. I was about to visit Germany and asked if he ...

FOCUS: PAN EUROPEAN PR - Cutting a path through Euroland/Long term commitment is required by agencies seeking to land lucrative. European Commission contracts, but for those who succeed the final rewards are high. Nick Purdom reports

- Germany, the UK and France. Shandwick s challenge has been to promote the be inspired advertising ... concentrating on the overall marketing campaign and working with Vanessa Mae, explains Rudgard. In Germany ... coverage both in and out of Germany. Co-operation with Shandwick s French office also led to French TV ...

BORDER LINES: LONDON: Band and Brown win Cisco bid

-ordinated product launches with Cisco s European agencies including Mmd in Hungary and Finck and Fuchs in Germany...-ordinated product launches with Cisco s European agencies including Mmd in Hungary and Finck and Fuchs in Germany ...

CAMPAIGN CRAFT COLUMN: Childish humour always crosses cultural borders

in front of their TV sets in Korea or Germany. So it s not that humour doesn t travel: some does ...

FOCUS: HI-TECH PR - Talking on the right lines. According to IT professionals, ISDN is now second generation technology. But companies are still working to capture the small business and consumer markets Phoebe Gay reports.

. GERMANY: Deutsche Telekom adopts a simple strategy The UK is not the only market for ISDN where the consumer has been left almost untouched. Up until a few years ago, the take up of ISDN in Germany ... in Germany, only 84,100 were ISDN. In the past two years, however, ISDN has been taking the country ...

PROFILE: John Smith, Burson-Marsteller - Stepping into B-M’s breach. John Smith brings management consultancy skills to his new role at B-M

in Germany is as well serviced as one in Chicago. However, Smith acknowledges that it is virtually ...

 

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