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International: Zimmermann named BBDO Germany chair

DUSSELDORF: Rainer Zimmermann, chief executive of the holding company for Germany s largest agency...DUSSELDORF: Rainer Zimmermann, chief executive of the holding company for Germany s largest agency, Kohtes Klewes, has been promoted to chair BBDO Worldwide Germany, the holding company ... advertising in Germany, was designated to take up the chairmanship after Hildmann retired. Schmidt is now ...

FOCUS: CONSUMER PR - Ensuring brands stay in fashion/PR, rather than advertising, has become the driving force in fashion when it comes to setting trends, says Richard Edwards

, Paris, Germany and Sweden, but as personalities including Madonna, Patsy Kensit, Cindy Crawford ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.