MEDIA SPOTLIGHT ON: IMEDIAPOINT - Media companies prepare for the online trading revolution. Will iMediapoint’s launch change the face of media selling, Alasdair Reid asks
10 Dec 1999 | by ALASDAIR REID
, called Adways, and targeted Germany as its European bridgehead. This was to be the Big Bang - like ... to fly in Germany. Rival broadcasters accused each other of trying to dominate the system, advertisers ...



