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John Brown sets up worldwide operation for Ikea Room title

27 Sep 1999 | by LEXIE GODDARD

, France, Germany, Italy, Spain and Australia. John Brown s publishing director, Dean Fitzpatrick ... department and chase new business. The company will introduce Ikea Room into Germany next March ...

Media Insight to run First-e online banking launch

27 Sep 1999 | by LEXIE GODDARD

supermarket chain in Germany. ...

Rudd-Jones set to run Alta Vista UK service

27 Sep 1999 | by MARK TUNGATE

the American site in the UK. Alta Vista already has one European site, in Germany, where it climbed ...

INTERNATIONAL SALES: MEDIA JET SETTERS - Expense account playboys or essential profit powerhouses? Working in international sales may sound like a dream job, but it’s highly pressured and difficult to break into. Mark Tungate reports

27 Sep 1999 | by MARK TUNGATE

I do in France or Germany, simply because the cultures are different. Additionally, you ll ...

INTERNATIONAL: Four pitch for Fox video in Germany

24 Sep 1999 | by ANDREW HOLT

agencies to pitch for a consumer PR account to promote its rental and retail video business in Germany...FRANKFURT: Twentieth Century Fox Home Entertainment (TCFHE) has drawn up a shortlist of four agencies to pitch for a consumer PR account to promote its rental and retail video business in Germany. They are Shandwick, PCM s policy was to appoint locally-based agencies for individual markets. Each agency ...

PRReport offers German foothold for Haymarket

24 Sep 1999 | by JULIETTE GARSIDE

of Germany s only weekly PR magazine, PRReport....of Germany s only weekly PR magazine, PRReport. The venture adds a third arm to Haymarket ... . Haymarket chairman Michael Heseltine said: Germany is the third largest market for public relations ... editor Sebastian Vesper, has been published in Germany for 35 years. Publisher Sebastian Lorff ...

CAMPAIGN DIARY: Bounty’s leading man reveals truth behind Burnett’s slated spot

24 Sep 1999 | by MAIRI CLARK

has pulled the Bounty spot from Leo Burnett Germany off our screens. While we may breathe a sigh

BORDER LINES: FRANKFURT - Fidelity picks comms director

24 Sep 1999 | by MAGGIE BROWN

Fidelity s rapid business expansion in Germany, which has seen the number of people employed...Fidelity s rapid business expansion in Germany, which has seen the number of people employed ...

M&C Saatchi picks up Rover’s pounds 40m UK prize

24 Sep 1999 | by JOHN TYLEE

was rubber-stamped by senior executives of Rover s BMW parent in Germany last week after a pitch which ...

CLOSE-UP: LIVE ISSUE/AD AVOIDERS - Switch-over culture becomes more entrenched against ads/Ad avoidance is common here but worse in Europe Richard Cook investigates.

24 Sep 1999 | by RICHARD COOK

, Germany, Italy and Spain. More than merely confirming the UK s findings, the new research ... of viewers opt out of advertising at least some of the time, in Germany the figure reaches an amazing 68 ... to recall it was the same in Germany, France, Italy and Spain and the UK. What has changed ...

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