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One2One calls review of pounds 8m direct account

08 Dec 2000 | by IAN DARBY

that Deutsche will rebrand the operation as T-Mobile, the name of its main mobile service in Germany ...

DIRECT: Briefs

12 Oct 2000

of five major international exhibition events across France, Germany and the UK....of five major international exhibition events across France, Germany and the UK. ...

FIELD MARKETING LEAGUE TABLES 2000: Growth directs field marketing - With a sector growth of 30% year on year, field marketing agencies are increasingly diversifying to maintain points of differentiation

31 Aug 2000 | by JIM NORTHOVER, Vice-chairman, Citigate

in France, Spain, Portugal, Benelux and Scandinavia, and is negotiating deals in Germany and Italy. Until we have a presence in Germany, we haven t got a true pan-European offer, says chairman Richard ...

NEW MEDIA: Briefs

10 Aug 2000 | by MARK KLEINMAN

% penetration. Household penetration in Germany and the UK is expected to reach 25% and 20% respectively...% penetration. Household penetration in Germany and the UK is expected to reach 25% and 20% respectively ...

Lloyds TSB gives internet bank ad work to Saatchis

20 Jul 2000 | by RAYMOND SNODDY, media editor of The Tim

Nicoli in Spain. Lloyds TSB hopes to expand the net bank to France, Germany and Italy next ...

Briefs

13 Jul 2000 | by CORDELIA BRABBS

campaign through Banc, asking drinkers to think again about wines from Germany. Oz Clarke, Jancis...The German Wine Institute is to boost the image of German wines with a new pounds 1.5m national ad campaign through Banc, asking drinkers to think again about wines from Germany. Oz Clarke, Jancis Robinson and Hugh Johnson will endorse wines in print ads, which will run in national press ...

WWAV Rapp Collins nets planning and buying for Fotango

10 Jul 2000 | by JEREMY LEE

month and plans to become a pan-European service. Launches in Germany and France are imminent ...

DIRECT BRIEFS

06 Jul 2000 | by JEREMY RIDGWAY, associate director of A

plan and implement campaigns in Germany, the second largest mail-order country in the world ... . It will use direct mail, direct response and press advertising, and in France and Germany, DRTV, to boost ...

DIRECT MARKETING: How will Data Act affect DM? Will the new Data Protection Act catch marketers out? By Rob McLuhan

08 Jun 2000 | by ROB MCLUHAN

consumer lobbies in countries such as Germany, which have pressed for voluntary self ... or not it is registered. However, it could have been worse. In Germany and Italy interpretation of the Brussels ...

Campaign Direct Awards 2000: Best International Direct Mail

02 Jun 2000

attractive and tailors the brand message well to each individual market (France, UK and Germany) while ...

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