CAMPAIGN REPORT ON TOP EUROPEAN NEWSPAPERS: Taking on Germany's print giants - The German newspaper market is successful but conservative. Can newcomers such as the Financial Times Deutschland make any real headway there, Andy Fry asks
24 Nov 2000 | by ANDY FRY
Despite long-term pressures on traditional print publishing businesses, Germany's newspaper barons still dominate the domestic media scene. Led by Axel Springer, ten big publishing houses account for around 60 per cent of the market. The power of print is further underlined by a remarkably robust market...



