to remove filtersMenzies sues WH Smith over pressurising publishers
29 Nov 2000 | by Camilla Palmer
, Germany’s H Bauer, publisher of Bella, Take a Break and TV Choice, and the Magazine Marketing Company, one ...
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German Supreme Court lifts ban on Benetton ads
13 Dec 2000
LONDON (Brand Republic) – The German Supreme Court has overturned a five-year ban on controversial Benetton ads featuring Aids victims and ecological disasters, after ruling that free speech had been violated by the ban. The ads had originally been banned by Germany’s federal appeals court in 1995 ...
European online standards scheme arrives in UK
17 Nov 2000 | by Louise Banbury
backing from the EU, has been running in Germany since January and will roll out across Europe by the end ...
George surprises Asda with departure
10 Nov 2000 | by Camilla Palmer
departure would not stop the growth of the George brand and said it still plans to roll it out in Germany ...
European retail giants move media accounts
19 Oct 2000
LONDON (Brand Republic) – Two of Europe’s largest retailers have moved their media accounts in a massive shake-up of the sector. Wal-Mart has moved its German media budget to Uilot Media from BBDO Worldwide-owned GFMO. The company, which spent 12m on advertising in Germany last year, also appointed ...
Wal-Mart admits to German mistakes as losses mount
12 Oct 2000 | by Camilla Palmer
in Germany, but stressed the issue was whether they were being run the right way. Wal-Mart’s German 95 ... -Mart Germany, said, “We made mistakes.” One of them was failing to see the importance of distribution ... as is the case in Germany. Grappling with unfamiliar demands, suppliers failed to make deliveries and consumers ...
NEW MEDIA: WEBWATCH - The weekly analysis of UK at-home internet usage
05 Oct 2000
on the users such as age, gender and income level. MMXI Europe also has panels in Germany, France and Sweden ...
Starbucks extends into Europe
04 Oct 2000
test market for other European countries it wants to infiltrate, such as France, Italy and Germany ...
CAMPAIGN REPORT ON EUROPEAN MEDIA: Sites on Europe - Is a pan-Euro outdoor campaign feasible, or do different markets require campaigns tailored to their particular conditions. Emma Hall investigates
29 Sep 2000 | by EMMA HALL
can be more tactical and flexible. Germany, too, presents problems for pan-European advertisers ... and iBook campaigns ran in seven European countries in the first six months of this year, including Germany ...
CAMPAIGN REPORT ON EUROPEAN MEDIA: Sites on Europe - Is a pan-Euro outdoor campaign feasible, or do different markets require campaigns tailored to their particular conditions. Emma Hall investigates
29 Sep 2000 | by EMMA HALL
can be more tactical and flexible. Germany, too, presents problems for pan-European advertisers ... and iBook campaigns ran in seven European countries in the first six months of this year, including Germany ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
