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LONDON - Steve Case, chairman of AOL Time Warner, has called for the cost of unlimited monthly internet access to be lowered in France and Germany.
Reading the headlines of Germany's business press these days, you could be forgiven for thinking the German media market has ground to a halt somewhere between crisis and disaster. After years of sizeable growth, in the first six months of 2001, ad revenues went down by 3.5 per cent. Trade magazines...
"As well placed and as opportunistic as a Michael Owen volley, this bit of fancy footwork not only planted the redtop firmly alongside the fans on the touchline but helped fire up Beckham's boys to do their stuff. And a much more effective way of staying onside with the supporters than...
"As well placed and as opportunistic as a Michael Owen volley, this bit of fancy footwork not only planted the redtop firmly alongside the fans on the touchline but helped fire up Beckham's boys to do their stuff. And a much more effective way of staying onside with the supporters than...
The Media Edge Germany has appointed Volker Straube as managing director, replacing Karl Heinz Wimmer, who leaves on October 1. Straube joins from MindShare in Frankfurt where he was part of the management team.
LONDON - An advertising campaign for furniture and home chain Ikea has angered German consumers who are offended by a poster depicting a depressed garden gnome lying on a railway line.
LONDON - An advertising campaign for furniture and home chain Ikea has angered German consumers who are offended by a poster depicting a depressed garden gnome lying on a railway line.
It's been two strong years of growth for Germany's PR agencies. Fee income for the Top 100 agencies grew by an average of 30 per cent last year, surpassing the 23 per cent achieved in 1999. Germany's pre-eminent agency Kohtes Klewes maintained its lead over its distant pursuers with...
As with many markets around the world, Germany has seen a dotcom-fuelled explosion in advertising spend come to an abrupt end. Whereas 1999 and 2000 were exceptional years, with the latter 16 per cent up on the former in terms of media spend, 2001 began in a more restrained fashion. Perhaps...
MUNICH: Ketchum has assigned a new management team to lead its German operations as a result of a raft of senior staff changes. The Omnicom-owned agency has promoted three associate directors to head Ketchum Germany in place of former director Marianne Friese. Jochen Leufen, Nicola...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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