Competitive instinct – the battle for the outdoor market
23 Nov 2004 | by MediaWeek
for new players, such as Wall in Germany and Cemusa in Spain , to enter the market in the UK . Also ...
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Adland given two years to negotiate terms of surrender
23 Nov 2004 | by MediaWeek
three or four times less food ads per hour on average than Germany , Denmark , Finland ...
P&O reviews Europe media planning and buying account
19 Nov 2004 | by Staff,
The ferry operator, which spends £4m in the UK, is looking for an agency to work across several markets including the UK, Germany and the Netherlands. P&O's pan-European media account is handled by the full-service agency Link ICA, which also handles creative work for the ferry operator. P&O's creative ...
Media: A Moment with Marquis
19 Nov 2004 | by Simon Marquis, the chairman of ZenithOptimedia
, with Germany and France pathetically unable to cobble together more than 84 points between them.
The World: Copenhagen - Carat lands European Lego media duties
19 Nov 2004
The agency will handle planning and buying for Lego and Legoland parks across 16 European markets, including the UK, Scandinavia and Southern, Central and Eastern Europe. The incumbent, Mediaplus in Germany, will continue to handle Lego's media in Germany, Austria and Switzerland. Lego is conducting ...
P&O reviews Europe media account
19 Nov 2004
The ferry operator, which spends £4 million in the UK, is looking for an agency to work across several markets including the UK, Germany and The Netherlands. P O's pan-European me-dia account is handled by the full-service agency Link ICA, which also handles creative work for the ferry operator. P O ...
DDB named most-awarded network
19 Nov 2004 | by Rachel Gardner
'barcode', 'chaos', 'clock' Germany 22 Kolle Rebbe Werbeagentur 3 ... 'gardener' Germany 13 Scholz Friends 7= Virgin Atlantic ... 46 94 4 9 Germany 33 50 83 5 4 ...
Media: All About ... Interpublic Group's media woes
19 Nov 2004
of buying clubs could return to the agenda. In Germany, Omnicom and Publicis have formed a buying consortium ...
The World: Is public service television going commercial?
19 Nov 2004
by the French government ARD/ZDF, GERMANY Funding Licence fee/advertising. Both ARD and ZDF have ...
Triumph launches new site as part of marketing push
18 Nov 2004 | by Staff,
The new site , designed by E3 Media , is targeting Triumph's nine key markets: the UK, US, Japan, Italy, Germany, the Netherlands, France, Scandinavia and Benelux. Andrea Friggi, corporate identity and communications manager for Triumph, said: "The web will play a central role in forging strong and longer ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
