The World: Insider's View - Germany
14 Oct 2005
An ad campaign called "Du bist Deutschland" is exhorting Germans to take control of their destinies, Gruner & Jahr's chief, Dr Bernd Kundrun, writes.
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The German press is giving the first foreign publisher to enter the newspaper market a frosty reception, Dietmar Frantzke writes.
An ad campaign called "Du bist Deutschland" is exhorting Germans to take control of their destinies, Gruner & Jahr's chief, Dr Bernd Kundrun, writes.
Can a change of leadership put the spark back into Germany's economic spirit and its beleaguered advertising industry? Friedhelm Gieseking investigates.
The black clouds of Germany's recession have cast a dark shadow over Europe. Germany is the continent's largest economy and accounts for nearly a third of GDP in the euro area. For as long as Germany remains in its slump, most of Europe will be dragged down with it.
Agencies from Germany won more Direct Lions at Cannes than any other country - they even beat the Brits. What's going on? Lucy Aitken reports.
The dark cloud hanging over Germany's ad agencies isn't going anywhere in a hurry. But it's not all Sturm und Drang, as Lucy Aitken discovered.
A declining readership is inspiring innovation in the German news market, as Jason Deign finds.
Agency rankings and country overview. The IPO flood of 2000 has dried up but PR opportunities have now emerged in other fields
Aegis Media and MediaCom in Germany have thrown the future of OMG, the German media agencies' association, into doubt by withdrawing their memberships.
It was Germany's year at the Direct Lions at Cannes, with Nordpol Hamburg Agentur winning the Grand Prix for "channel hopper" for the Renault Modus.
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