Interview: Jodi Olson
29 Dec 2006
think it's evenly dispersed. Europe historically has lead the way in green initiatives; Germany was one ...
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Analysis: McDonald's unveils digital strategy
31 Dec 2006 | by Danielle Long
AKQA s appointment followed a pitch, involving a number of agencies, including McDonald s digital roster agency Tribal DDB, which handles the brand locally in five markets including the US, Australia and Germany. While McDonald s is keen to point out that the global appointment will not affect Tribal s local ...
New business wins keep Aegis on track
20 Dec 2006 | by Elizabeth Barrett
to trade well, with a slight pick up in adspend in France and Germany. ...
Telesales most annoying marketing methods says survey
20 Dec 2006 | by by Joanne Payne
Telephone cold-calling is the most disliked method of direct marketing, with texts coming a close second as the most intrusive method of contacting consumers. The survey involved five main European countries: UK, France, Germany, Italy and Spain. All territories cited telephone marketing as the most ...
Agency of the Year: Public Relations Agency of the Year - Frank PR
20 Dec 2006
over this crucial period. Much media attention in Germany accompanied the search for 12 'ambassadors ...
Agency of the Year: Media Agency of the Year - OMD
20 Dec 2006 | by Nicola Clark
Germany, is regarded as one of the network's strongest markets. The agency pitched for 55 accounts ...
Investor acquires Golf Punk magazine
19 Dec 2006 | by Robin Parker
, Italy, Germany and Indonesia and will soon be launched in Sweden and four further countries in the first ...
Publisher VNU to sell eight UK magazines
18 Dec 2006
. The sale will include BME's operations in the UK, the Netherlands, Spain, Italy, Germany and Belgium. Also ...
MTV moves more into mobile with Mobile Media Group
18 Dec 2006 | by by Mark Banham
in China, Germany, India, Italy, Japan, Mexico, the US and the UK were asked about how digital media have ...
VNU slashes 4,000 jobs and offloads business media
18 Dec 2006 | by by Jennifer Whitehead
The Business Media Europe group is being bought by venture capital company 3i. It includes operations in the UK, Germany, Italy, Spain, the Netherlands and Belgium. Negotiations to sell the French arm are ongoing. The UK magazines that are being sold are Accountancy Age, ComputerActive, CRN, Computing ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
