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Onken puts £5m business in AMV

The business moves out of South, which had adapted BBDO Germany's pan-European advertising for the UK market. The appointment marks the first time Onken will run UK-specific activity. Onken invited six agencies to pitch for the work; the AAR handled the review. Last year Onken spent £1.3m on TV ...

The Work: New campaigns - The World

. All carry the line: "Freshly made angel hair." ULTJE - CRISPERS - GERMANY CREDITS Project ... Planner: Marcel Ossendrijver Media agency: Initiative Germany Media planner: Maren Ahting Production ... and nut sector in Germany, has reinvented one of the country's most familiar advertising icons - the Ultje ...

The Work: New Campaigns - The World

Blistin Exposure: National press in the UK, France, Germany, Italy, Spain, Russia, international ...

Italian water line set for UK debut

The launch, into 173 Waitrose stores, is part of a wider expansion drive into territories including Mexico, Japan, France, Russia and Germany. 'The UK market represents a great opportunity,' said Ferrarelle chief executive Carlo Pontecorvo. 'Sparkling water is still in growth and we think it has a lot ...

Decoder unveils Christmas packaging for Glenfiddich

and Germany. Sylvia Lowe, Glenfiddich global brand manager, said: "Aesthetically the packs strike a great ...

News Analysis: More choice could confuse

, in Germany, buying in bulk is commonplace, whereas British consumers generally prefer smaller pack sizes ...

Smarties go to Germany following closure of Nestle plant

The firm says it is part of a "major restructure and investment programme to improve the competitiveness of its business" and will mean a small number of products, including Smarties, being moved to other sites in the UK and Europe. Smarties will be manufactured in Germany. This is not the first ...

Mark Ritson on branding: Banal at home, extraordinary abroad

for performance, luxury and perhaps a dash of ostentation. Except in Germany, where it is widely perceived as a ...

The World: New York - Ground Zero scoops $40m global Beck's business

The agency won the business after a pitch against a number of InBev roster agencies, including Lowe Worldwide, Bartle Bogle Hegarty, Germany's Springer & Jacoby, Belgium's Duvall Guillaume and the incumbent, Leo Burnett, which has worked on the Beck's account since 2002. Burnett will continue to handle ...

The World: Berlin - Coke signs European sponsorship deal with iTunes

. In Germany, Austria, the UK and Switzerland, bands without a record deal will be able to upload their songs ... as live songs or video podcasts. The two companies are also giving away thousands of iPods in Germany ...

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