News brief: McDonald's posts sales rise in Europe
12 Dec 2007
McDonald's posted a 10.8% sales rise in Europe last month, bolstered by the UK, Germany and France
Aegis, which pitched against Publicis Groupe s Optimedia and WPP Group s MindShare, will handle the account in seven European markets. The markets include the UK, France, Germany, Italy, Ireland, Belgium and Scandinavia, in addition to China, the Philippines and Canada. Aegis Carat network will continue to handle ...
McDonald's posted a 10.8% sales rise in Europe last month, bolstered by the UK, Germany and France
the Made in China tag. By comparison, Anholt points out that firms based in Japan and Germany, both ... negatives that once hampered Japan and Germany and now dog China. There are other factors that could ...
- GERMANY CREDITS Project: We love technology. We hate expensive Client: Saturn Brief: Develop a low ... in Germany, and a further 180 in eight other European countries. ...
300 franchises in Ireland, the UK, Australia, the Netherlands, Germany and Asia. ...
Designer: Andrew Harlow Exposure: Scandinavia, UK, US, Germany, France, Italy 3. THE MAIL ON SUNDAY ...
weeks. The digital push will aim to encourage consumers in the UK, Spain, Germany, Italy and Russia ...
Vizeum, which is expected to retain the 6 million UK account as part of the win, is also in discussions about handling media in France, Germany, Italy, Spain and Ireland. However, there remains a chance that a chunk of the business will go to ZenithOptimedia. Vizeum pitched against MediaCom ...
Aegis, which owns Vizeum and Carat, competed against MediaCom and ZenithOptimedia in the review. In all, the review covered six European markets including the UK, in addition to France, Germany, Italy, Spain and Ireland. It is believed the 6m UK account has been retained by Aegis network Vizeum ...
, and rugby union on 3% with 161m. Germany is Europe s largest sports sponsorship market, with a 2.6bn ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.