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Epson runs small business campaign through Microsoft

Experts for Better Business will run for five months on Microsoft's MSN platform, spanning ten European countries, including the UK, Belgium, France, Germany, Italy, Netherlands, Spain and Sweden. The site, which was developed by Microsoft Advertising's branded entertainment and experiences team (BEET ...

02 poised for £45m UK media overhaul

Agency sources said they expected the UK element of the review to begin early in 2009 following market reviews of media for the Telefonica brand in Spain and France and of the O2 media account in Germany. ZenithOptimedia handles the UK O2 business, having landed the offline media account in 2004 ...

02 poised for £45m UK media overhaul

Agency sources said they expected the UK element of the review to begin early in 2009 following market reviews of media for the Telefonica brand in Spain and France and of the O2 media account in Germany. ZenithOptimedia handles the UK O2 business, having landed the offline media account in 2004 ...

The Work: New Campaigns - The World

it to suit European tastes and styles. The brand has outlets in France and Germany, with others due to open ...

Chip giant links up with Next Fifteen

Bite Communications and Text 100 will work on a joint brief across the EMEA region in a move to realign AMD's global PR. The agencies will handle AMD's comms in the UK, France and Germany, focusing on consumer PR, media relations and analyst relations. Bite already works with AMD in the US ...

Nike unveils mobile shoe-design service

, Germany, Spain, France, Denmark, Finland, Norway and Sweden. The arrival of the mobile service follows ...

Internet most powerful medium, says F-H study

The global agency interviewed 5,000 internet users in the UK, Germany and France for its Digital Influence research, published today. The internet trumps newspapers and magazines as the most influential medium, with double the influence of television, which ranks second. F-H's findings, however, indicate ...

Battle for Telefonica

interested in building its profile in the UK, the US and Germany. The Telefonica global PR review took place ...

Power 100 Marketers of 2008: 1-50

and worldwide brand director of Johnnie Walker in the 80s; a marketing director for PepsiCo in Germany ...

Power 100 Marketers of 2008: 51-100

director at InBev moved across from the same role in Germany in February. Hilger has his work cut out ... its premium status. In his native Germany, Hilger was credited with sending the country's leading ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.