to remove filtersHelen Edwards: Why borderline decisions can make or break a brand
23 May 2012 | by Helen Edwards, PPA Business columnist of the year
China and other emerging nations are 'increasingly holding important meetings in Germany or Paris ...
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Lufthansa introduces Berlin routes
24 May 2012 | by Loulla-Mae Eleftheriou-Smith
to Germany and encourage travellers to take short breaks to Berlin.
Ryanair celebrates 50% lift and record group profits
21 May 2012 | by Loulla-Mae Eleftheriou-Smith
and Germany have increased passenger taxes, which has damaged their traffic, tourism and job creation numbers ...
Think BR: London 2012 - less desirable than an Oxo cube?
02 Mar 2012 | by Simon Clough
and excited about the Olympic Games? Not so Our study covered UK, Germany, USA, India, China ...
Thomas Cook streamlines affiliate marketing
29 Feb 2012 | by Loulla-Mae Eleftheriou-Smith
The tour operator has appointed Affilinet, the specialist performance marketing company, to consolidate its European partner marketing programme with a simple and cohesive strategy across the UK, France, Germany, the Netherlands, Austria and Switzerland. Gary Bicker, UK country manager at Affilinet, told ...
VisitBritain embarks on global campaign to attract tourists beyond the Olympics
16 Feb 2012 | by Loulla-Mae Eleftheriou-Smith
?' France, Germany and the US are at the top of the list of the markets that deliver the most volume ...
Profile: Eurostar's new marketing chief gets set to take on all comers
12 Oct 2011 | by Noelle McElhatton
of competition from the likes of Germany's Deutsche Bahn. There is one topic that ruffles even this phlegmatic ...
Heathrow invests in content to raise profile ahead of 2012 rush
06 Oct 2011 | by Loulla-Mae Eleftheriou-Smith
that the UK will be left behind by Germany and France if it does not invest in its aviation infrastructure. ...
EasyJet to build brand with £50m pan-European campaign
26 Aug 2011 | by Loulla-Mae Eleftheriou-Smith
The campaign, created by VCCP, breaks on 1 October and features a TV ad supported by print and digital activity. It uses the strapline, "Where are you going?", and will run across easyJet s key European markets the UK, France, Spain, Italy, Switzerland, and Germany. The TV ad will feature images ...
Duffy's flight plan is to be Europe's number one
25 Aug 2011 | by John Tylee
campaign that will run across easyJet's key markets - the UK, France, Spain, Italy, Switzerland and Germany ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
