Search results for Germany

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Asos extends focus to men in global ad drive

, Asos launched websites in the US, France and Germany, and plans to open five further country ...

Speedo embraces digital for 'unforgettable swims' campaign

The campaign has been developed by Iris. It will break across digital, press, retail and promotional, and has positioned the website unforgettableswims.speedo.com at its core. Online and press ads directing people to the site in the UK will be supplemented by activity in France, Germany ...

Hugo Boss and McLaren launch online contest to dress Hamilton and Button

The Hugo Boss logo has appeared on the bodywork of the McLaren F1 cars and featured on drivers' and team members' uniforms for the past three decades. The competition forms part of a wider campaign called 'Dress Me for the Finale', devised by Germany-based branding agency Liganova, which involves ...

Wrangler 'stunt' by Fred & Farid

-the-scenes video was seeded on YouTube. The campaign has been launched in the UK and Germany. ...

Asics prioritises eCRM with agency appointment

The agency has also been tasked with the creation of a campaign to support the refreshed MyAsics portal and ongoing delivery of its multi-language programme throughout Europe. Activity covers Germany, Holland, Italy, France. Benelux, Austria and the UK. Tim Williams, Underwired's planning ...

Fashion site My-Wardrobe on the hunt for digital agencies

is for its expansion, which will include entering France and Germany in 2011. Positioned ...

GT to handle digital TK Maxx business

, in June. TK Maxx currently operates in the UK, Ireland and Germany. The agency will also redefine ...

Reebok joins race against Nike for women's market

The campaign, which is in development, will feature a Reebok Global Instructors Team. Instructors are being chosen from around the world, including Sweden, Germany, Korea, UK, China, Russia, India and the US. The positioning, of 'taking the boredom out of working out', follows research conducted by GFK ...

Power 100 Marketers of 2008: 1-50

and worldwide brand director of Johnnie Walker in the 80s; a marketing director for PepsiCo in Germany ...

Sequel hands global watch task to Digitas

, with sales reaching 12.8bn last year, according to Mintel. Germany was the second biggest online spender ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.