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Germany, in particular, which has 22 finalist campaigns. More from Cannes Lions 2009 ...
A number of premium SMS codes have been set up in more than 20 countries around the world, including the US, UK, South Africa, Australia, Spain, Germany and many African nations. People will be able to text their own message to their country-specific short code and will then receive a thank you ...
are the only countries to have completely opened up their postal markets so far, while Germany ...
Telephone cold-calling is the most disliked method of direct marketing, with texts coming a close second as the most intrusive method of contacting consumers. The survey involved five main European countries: UK, France, Germany, Italy and Spain. All territories cited telephone marketing as the most ...
providers, which include Royal Mail and Germany's Deutsche Post, to be given greater flexibility in respect ...
The pitch, handled by Wunderman EMEA, involved Harrison Troughton Wunderman in the UK with Wunderman Paris Wunderman Germany also involved. HTW was vying for the online account against OgilvyOne, but the WPP Group-owned agency was told last week it had not got through. The Monster.com brief ...
The campaign will use direct mail to target PC users in the UK, France, Germany, Netherlands and Sweden and is supported by advertising in the trade press and online media. AIT Turbo is being labelled as an enhanced service to the market leading Digital Data Storage (DDS) technology, which ...
The deal initially covers Germany, Italy, Singapore, and the US where the two will promote mobile as an increasingly effective channel for relationship marketing. Johan Bergendahl, vice-president of marketing at Ericsson, said: "Mobility is a key requirement for today's societies. With the growing number of multimedia ...
Targets can win the new 'A6' shoe by participating in a range of hip-hop and dance music themed promotions advertised on major websites, including mp3.com, yahoo and reebok.com. The promotion takes place in 14 European countries, including France, Germany, Spain and Italy, with the UK running further com ...
firms are missing out on. Seeboard in the UK and HEW in Germany were able to sign up a relatively high ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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