Adwatch (Sept 7) - Top 20 recall: HSBC aims for peace of mind
07 Sep 2011 | by Giles Hedger, group chief strategy officer, Leo Burnett
1 Series Serviceplan Germany/ Vizeum 23 14 ...
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Helen Edwards: Why borderline decisions can make or break a brand
23 May 2012 | by Helen Edwards, PPA Business columnist of the year
China and other emerging nations are 'increasingly holding important meetings in Germany or Paris ...
Marketers missing out on trade from visitors to London, claims report
03 Jun 2011 | by Alex Brownsell
, such as Germany, were "preaching to the converted", and investment should instead be directed towards attracting ...
Nationwide axes £20m England football sponsorship
05 Jul 2010 | by Alex Brownsell
, as the team recovers from its disappointing 4-1 defeat to Germany in the last 16 of the World Cup. Last ...
Marketing's Power 100
26 May 2010 | by Nicola Clark
for Air Wick in Germany, he soon made his way up the ranks, and was appointed to his current position ...
Mark Ritson on Branding: The six core skills needed to be a great marketer
21 Oct 2009 | by Mark Ritson
destructive campaign against the Jews of Germany. This shocked me'. Charles Coolidge Parlin (1872 ...
The Marketing Profile: Alison Bain of American Express
20 Oct 2009 | by Alex Brownsell
Indeed, when discussing Amex's first major marketing push in the UK for four years, the 48-year-old seems more enthused by the work the brand has done in growing markets, such as Mexico and Australia. Bain's father served in the British armed forces, and she was brought up in Germany and the Middle East ...
Interbrand's Top 100 global brands 2009
18 Sep 2009 | by Becky Wilkerson
% Germany 13 Gillette 22,841 4% US 14 Cisco ... % Germany 16 Louis Vuitton 21,120 -2% France 17 ... 12,106 -1% Germany 28 Ikea 12,004 10 ...
Power 100 Marketers of 2009: 51-100
27 May 2009 | by Staff
responsibilities for Germany and the Nordic countries. He joined Google in May 2006 from Capital One Europe, where ...
Barclaycard to give away holidays to consumers who spoof 'Waterslide' ad
29 Jan 2009 | by Edward Kemp
, Brazil, Germany and the US.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
