Yahoo! calls Germany 2006 first 'internet' World Cup
20 Jun 2006 | by by Joanne Oatts
LONDON - Blake Chandlee, commercial director for Yahoo!, has described this year's World Cup as a truly internet event.
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Germany triumphs over Italy in World Cup television audiences
06 Jul 2006 | by by Kevin Alavy
LONDON - Italy may have beaten Germany in their 2006 World Cup semi-final clash, but Germany claimed a narrow victory in terms of attracting the higher in-home television audience of the two countries, writes Kevin Alavy, senior analyst at Initiative Futures.
TalkSport to reach England World Cup fans in Germany
05 Jun 2006 | by by Staff
LONDON - TalkSport has hammered out a deal to broadcast on digital radio in Germany during the World Cup, including using separate advertising and programming.
Cannes: Germany and UK top Direct rankings
24 Jun 2005 | by Robin Hicks
It was Germany's year at the Direct Lions at Cannes, with Nordpol Hamburg Agentur winning the Grand Prix for "channel hopper" for the Renault Modus.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
