Sky restructures marketing teams
12 Jan 2012 | by Maisie McCabe
different territories, including Australia, Canada and Germany, last summer. After working at media ...
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Facebook cost per click drops in UK
16 Jan 2012 | by Daniel Farey-Jones
The drop followed two consecutive quarters of rising cost per click prices in the UK, and sticks out against a 1% average rise across the UK, the US, Germany, France and Canada. Average cost per thousand rates were flat in the UK between the third and fourth quarters, bucking a rising trend (8% up ...
DataXu acquires RTB specialist Mexad
09 Jan 2012 | by Daniel Farey-Jones
Mexad serves media agencies from offices in Germany, the UK, France, Spain, Italy, Poland and Brazil, employing a total of 36 people. Describing his company s genesis four years ago, Berlik said: "In 2008 no DSP existed, only ad exchanges, mainly Right Media at that time none of the European ...
Google+ hits 2.6m UK visitors, 66.7m worldwide
05 Jan 2012 | by Sarah Shearman
, but falling some way short of Euro territories France and Germany, and emerging markets Brazil and India ... , Germany with 3.4 million and France with 3.4 million. Its UK traffic is still a long way from rivalling ... .3 3 Brazil 3,626 3.6 4 Germany 3,382 3.4 5 France 3,361 3 ...
Asics ad extols non-professional athletes
04 Jan 2012 | by John Reynolds
. The advertising campaign will run in January across Europe, beginning in the UK and Germany, on channels including ...
Narnia series sails back into popularity, Beatwax
16 Dec 2011
with broadcasters in 12 major markets, including Nickelodeon (US), Gulli TV (France), Sky One (Germany), National ...
UK leads the way digitally, says Ofcom report
14 Dec 2011 | by Maisie McCabe
the other European countries surveyed. The other countries surveyed included France, Germany, Italy, US ...
Mindshare prepares for battle as Unilever calls £3bn global media review
13 Dec 2011 | by Arif Durrani
and Personal Care in 53 markets, including the UK, North America, France, Germany, Spain, Russia, India ...
Rosetta Stone reveals new positioning in Christmas marketing push
24 Nov 2011 | by Loulla-Mae Eleftheriou-Smith
in the UK and Germany next week and will run for the next five weeks. The ads promote the brand as a ...
TripAdvisor hires Edelman to handle its UK comms as it takes on critics
24 Nov 2011 | by Sara Luker
to be driven by its in-house UK team and delivered by Hopscotch in France, LHLK in Germany and Competence ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
