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Brand builder: Under Armour

campaign across the UK, France, Germany, Austria and Switzerland. It also announced plans to air a branded ...

Aston Martin secures first brand tie-up with Hackett

. These will comprise the UK, France, Spain, Germany, Ireland, Belgium, Holland, Switzerland, the UAE and Kuwait. ...

The Chinese are coming

they would 'always' consider a Chinese brand. The survey of 1476 people from the UK, France and Germany ...

Brand manager of the week: Anna Holloway, Head of marketing, Look Fantastic

was selected to ride for Great Britain in Germany and Luxembourg in an equestrian team - we won both times. ...

Rosetta Stone reveals new positioning in Christmas marketing push

in the UK and Germany next week and will run for the next five weeks. The ads promote the brand as a ...

Behind the ASOS marketing machine

, France and Germany, and five further country-specific sites will launch this year. When it comes ...

EBay's Alex von Schirmeister on how the auction site is becoming a platform for big brands

- this time, created by DDB Tribal in Germany. 'We have invested pointedly in fashion and the results speak ...

Asos extends focus to men in global ad drive

, Asos launched websites in the US, France and Germany, and plans to open five further country ...

Andrew Walmsley on Digital: Stores must buy into mobile

European markets (France, Germany, Italy, Spain and the UK), accounting for 5.8% of all mobile subscribers ...

Marketers missing out on trade from visitors to London, claims report

, such as Germany, were "preaching to the converted", and investment should instead be directed towards attracting ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.