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Germany: Germany's creative challenge

It may be a victim of its language, the economy or its manufacturing history. Lucy Aitken discovers reasons for Germany's lack of creative heritage. When McDonald's turned to its agencies last year and asked them to participate in a worldwide "competition of ideas", there were gasps when a German agency...

Germany: Germany's agencies to watch

Germany has some 4,000 ad agencies vying for clients and billings. Pippa Considine profiles the four most interesting shops in the market.

Germany: Special Report - Germany cheers up

Recent advertising in Germany reflects a more optimistic mood in the country. But can it last? Friedhelm Gieseking reports.

Germany: Jittery Germany goes to the polls

Can a change of leadership put the spark back into Germany's economic spirit and its beleaguered advertising industry? Friedhelm Gieseking investigates.

Billetts opens in Germany

Billetts, the media consulting and auditing arm of Ebiquity, is opening a new office in Germany as part of its global expansion plans.

World Media 2007: Germany

With unemployment falling and exports rising, Europe's economic engine is warming up again, after a decade out in the cold. Could it all be the effect of hosting the 2006 football World Cup?

Germany: Special Report

"For the first time in Germany's post-war history, the black, red and gold of our flag didn't represent a political ambition, as it did in 1989 (the year of reunification)," the popular news weekly Der Spiegel reflected after the World Cup.

Taxing tobacco in Germany

Anyone who talks to Wolfgang Hainer, the managing director of the Verband der Cigaretten industrie (VdC – Cigarette Industry Association) gets the impression that everything is going well in the world of the tobacco industry.

World Media 2006: Germany

Unemployment and low consumer confidence remain problems but Germany's captains of industry are hoping their country's hosting of the football World Cup will revive their fortunes.

Germany: Special Report

The black clouds of Germany's recession have cast a dark shadow over Europe. Germany is the continent's largest economy and accounts for nearly a third of GDP in the euro area. For as long as Germany remains in its slump, most of Europe will be dragged down with it.

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