Andrew Sharkey exits Redleaf for Smithfield role
30 May 2012 | by Alec Mattinson
will have a more hands-on client-facing role, which will get me back to winning business and advising ...
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Is the pitch process better in the ad industry?
30 May 2012 | by Kate Magee
hours are considered. In a hyper-competitive industry, some agencies are prepared to shoot almost a ... about not getting into profit on a client for a year because of the pitching costs. So a good agency ...
The real cost of pitching
30 May 2012 | by Kate Magee
Agency complaints over the handling of new business pitches are getting longer and louder. Kate...50 per cent discount just to get the business. It devalues what we sell.' Goodkind warns ... founder James Gordon-MacIntosh quips: 'PR puts out on the first date.' Getting paid to pitch ... Goodkind. 'Agencies react brilliantly to that - they will reciprocate in spades. Clients will not get ...
How to cope in a crisis
30 May 2012 | by Kate Magee
get itchy on social media,' he said, 'but you don't need to get involved in every issue. You can make ... video of their message and get another senior person to take the load. Explain the process to show ... . 4. Get social before the crisis. Have an established voice. It reduces the risk of satirical ...
Hanover scoops IT lobbying campaign from McKesson UK
29 May 2012 | by Hannah Crown
. Instead, a new information strategy, announced last week, paves the way for some IT systems ...
Guto Harri told BBC it faced 'huge public fight' over Boris Johnson coverage
28 May 2012 | by Matt Cartmell
and some within BBC London itself about the relentlessly hostile coverage. ...
EdenCancan to link Duchamp to urban artists
28 May 2012 | by John Owens
: His work is very diverse and I think we will really show people a great side to Duchamp, which some ...
Activision poised to bring in The Red Consultancy
25 May 2012 | by Sara Luker
contractual details around the reassignment of the account remain some way from resolution. Activision, Red ...
Lobbyists hit out at Frederic Michel and Adam Smith over Leveson evidence
25 May 2012 | by Matt Cartmell
to ensure greater transparency . Morris stated that she has some sympathy for Michel, as special ...
Social care group Anchor seeks agency for Grey Pride campaign
25 May 2012 | by John Owens
. 'The tender has been in Anchor s planning for some time and will build on our ongoing Grey Pride ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
