30 May 2012
| by Toby Gunton
What are the opportunities for brands wanting to get involved with connected TV, asks Toby Gunton...get your TV, what type of content you watch, how you interact with that content, which adverts you see ...
are likely to offer some of the best opportunities for brands. They rely solely on the technology many of us ...
25 May 2012
| by Ronnie Crosbie
of consumers. If brands don t use social opportunities to get their customers on board, these customers may ...
.
Now, they want to buy an 'experience' too. A consumer gets a lot more satisfaction, affection ...
16 May 2012
| by Mike Fletcher
on her Sunday supplement reading, gets hiring at the rapidly expanding agency, and steals a go on her...Monday
I wake up at 6:15am my usual time after my husband gets out of the shower. With both ...
supplement, which I never get to read on a Sunday.
The afternoon sees another three meetings somehow ...
meeting when I get in brings me up to speed with May's current activity. Because Quisma offers all areas ...
08 May 2012
| by Matthew Chapman
regardless of where they bank. It is entirely focused around this notion that we should get much better ...
25 Apr 2012
| by Boris Johnson
London s got a fantastic future, the right timezone and the right language. It has a highly skilled population, a young population, and during some of the darkest years of this economic downturn, it has had an extraordinary period of investment in transport infrastructure, and has delivered a ...
02 Apr 2012
It features 600 galleries and museums in England, Scotland and Wales, and lists all current and upcoming must-see art exhibitions.
Users can get a glimpse of a gallery or exhibition and read what the critics have to say before visiting. ...
02 Apr 2012
| by Matthew Chapman
The campaign by Tribal DDB Amsterdam will offer players the chance to win a trip around Europe in the 21st Century Beetle.
The game challenges players to get to a European city of their choice by "hitchhiking". Players have to collect points along the way to unlock prizes and music tracks.
Every time a ...
13 Mar 2012
| by Sarah Shearman
'.
Facebook has encouraged brands to adopt this 'hacking culture' for some time; now Nike has jumped ...
- where I will get the most value and inspiration.
For me, it is not so much about the technology ...
, but you have access to some of the most inspirational people and ideas in the industry.
I am very ...
09 Mar 2012
| by Matthew Chapman
Some 72% of shoppers believe they will own a smartphone by the end of the year, according...to buy a smartphone in 2012 are aged over 45, according to the survey. Some 55% of respondents said ...
09 Mar 2012
| by Matthew Chapman
director at Result Customer Communications, said: "Advertisers have been incredibly keen to get on board ...