30 May 2012
car and I wanted to ask some questions about it.
BMW OK, bear with me. I'll find out who you need ...
, then the winner gets a car for a year.
BMW No, if you see a gold car, you take a picture of it, upload ...
about the car, but I guess you don't get to win one.
BMW No, you don't I'm afraid, it's just ...
24 May 2012
| by Sarah Shearman
Jaguar is already active in the social media space and in some recent research by iProspect revealed it to be the third most engaged-with brand in the UK on Facebook, scoring an engagement level of 12%.
The Tata-owned brand has appointed We Are Social as its first social media retained agency ...
22 May 2012
| by Daniel Farey-Jones
of are they doing it fast enough and some would say they are and some would say they need to speed up. "There ...
are investing there. Maybe the Chinese got there first but now Western brands are doing the same and indeed some ...
18 May 2012
| by Sara Luker
competition from brands such as www.kabbee.com, Get Taxi and Ubi, which are all looking to make inroads ...
09 May 2012
| by Gemma Charles, Public affairs editor, Marketing
three months to apply a topical adjustment (recency).
An algorithm and some more human analysis later ...
03 May 2012
| by Maisie McCabe
. The short ads show a flash of the car with the sound of a heartbeat, which will get progressively quicker ...
02 May 2012
| by Jamie Maker, director, Brave
's not what we get here, however. The black-and-white world into which we're thrown is immediately engaging ...
19 Apr 2012
| by Alex Brownsell
' products such as the GTR and Leaf electric vehicle.
We've also created some flipping good marketing ...
, with 25% of media spend going on digital channels, and we've done some pretty good experiential work ...
19 Apr 2012
| by Anthony Hilton
wrong in these big companies if the comms professionals have found it impossible to get that message ...
18 Apr 2012
Mitsubishi Motors is giving consumers a chance to get replaced at work for the day by a temp