17 May 2012
" is clearly a long-term objective, but it may be we don't get there,' she admits with a shrug. 'We recognise ...
and doesn't easily get ruffled.'
Despite her air of calm, McKechan is no pushover. Mags Patten, shortly ...
on veterans quite a lot. They are getting older: we need to be mindful of what we are asking them to do. We ...
02 May 2012
| by Marc Sands, Director of audiences and media, Tate
I've done it twice now, once at The Guardian and now at The Tate where it is in excess of 10,000 people.
It cuts through a lot of discussion, debate and prejudice. You get the voice of the audience at the Tate, for example, which is frequently under-represented, but incredibly helpful. You can pose ...
26 Apr 2012
| by John Owens
Campaign: Sponsorship of The Old Vic 24-hour plays Client: Jack Daniel's Single Barrel PR team: Stir PR Timescale: October-December 2011 Budget: 50,000
Objectives
To promote the product's premium nature
To create a buzz to get the drink on the shelves ...
19 Apr 2012
| by Nick Batten
Stoughton, said it was keen to work with Total Media on "exploring ways to get closer to our readers ...
23 Mar 2012
| by John Reynolds
draw up their London 2012 legacy plans.
Coke's potential interest comes as some observers argue ...
the velodrome and other Olympic assets.
'However, we are finding with some London Olympic venues ...
09 Mar 2012
| by Sarah Shearman
Smith, brand communication director at Ted Baker said: "Ted's Drawing Room in some ways sums up why ...
05 Mar 2012
| by John Owens
,000 people with projects, tours performances an exhibitions. Carrigan added: We re getting more people ...
21 Feb 2012
the acquisition, Four Communications Group will have total income of some 12 million.
Last year, Four acquired ...
25 Jan 2012
| by John Owens
-base of highly creative and talented bookmakers.
Our role will be to appeal to some new audiences, while ...