13 Feb 2012
| by Loulla-Mae Eleftheriou-Smith
testimonials borne out of Skyn focus groups, claiming that some women said the product was "the best sex they d ...
13 Feb 2012
| by Daniel Farey-Jones and Nick Batten
their offering in the full knowledge they will overtake it.
He added: "Some of the big boys and girls will get in and they will do very well."
As part of the session, some illuminating numbers on the performance ...
" rates by some publishers.
Future claims it is holding the briefings primarily to educate buyers about ...
13 Feb 2012
| by John Thekanady
is that they are winning the hardest battle in getting people to their websites in the first place but are ultimately ...
13 Feb 2012
| by Arif Durrani
to caring for its people, according to the survey conducted by Work Research. Some 69% of leaders believe ...
13 Feb 2012
| by Anastasia Kourovskaia
to their fundamental brand ideals and get back on track.
Coffee chain Starbucks opened in Seattle in 1971 with a ...
10 Feb 2012
| by John Owens
of five from Brands2Life, added: We wanted to get involved because we thought it was a fun and exciting ...
10 Feb 2012
comments, the joke went over the heads of some, who genuinely think that Nike is part of the New World ...
10 Feb 2012
| by Will Harris
and relaunch yourself as a 'people person'. As we get older, it becomes more and more difficult to double ...
10 Feb 2012
| by Alex Brownsell
activity. '"Vorsprung durch Technik" is the best-known slogan in the automotive sector by quite some way ...
; the vast majority just washes over people ,' he says. 'Clearly it's critical we get that investment right ...
-analysed and tried to get too much data rigour around brand advertising, which, in the end, is a piece of magic, a ...
10 Feb 2012
| by Loulla-Mae Eleftheriou-Smith
a sensitive, often awkward, subject for the UK market. Getting the balance right is the biggest ...
Gaye's Let's Get it On at the same time , initially out of sync, to represent how the product can help ...
for the first time - brands must beware, warns Jordan. "It is easier to make an impact and get noticed by doing ...